Susie works alongside associations and not for profit organisations to help them evolve, develop and better serve their members’ needs. She draws both upon her extensive experience in the association and commercial sectors to provide clear advice and practical solutions, which will allow you to focus your own resources where they can best serve the needs of your organisation and its members
Strategic Solutions for Associations and their Partners
Susie works alongside associations and not for profit organisations to help them evolve, develop and better serve their members’ needs. Recent roles have included project management, strategic facilitation and governance review: her approach is completely flexible, and she tailors the scope of her service to each client’s particular needs. Susie draws both upon the expertise she gained during ten years as Executive Director of a European medical association and upon her previous commercial experience to provide clear advice and practical solutions, which will allow you to focus your own resources where they can best serve the needs of your organisation and its members
Membership growth and engagement
Analysis and segmentation of membership data to identify relevant trends. Advice on and/or implementation of marketing and social media strategies to help build your community. Proposals for services and facilities to promote member engagement.
Strategic Business Consultancy
Working with you to devise and/or update your mission and vision statements. Management of stakeholder surveys, analysis of current business drivers and benchmarking, development of strategic objectives and creation of detailed action plans. Facilitation of strategic retreats.
Event Strategy & Planning
Detailed analysis of historic participant data. Advice on and/or implementation of marketing and sponsorship solicitation strategies and programme design. Consultancy support to help you optimise your relationships with third party suppliers.
Advice to Venues and Third Party Suppliers
Advice, support and training for venues, convention bureaux and others involved in the Business Events sector, including seminars, lead generation and bid preparation consultancy focused on maximising appeal to potential association and healthcare clients
e: susie.hide@susiehideconsulting.co.uk mob: +44 7967 458028 skype: susie.hide